gnd:fb_vanga
This is an old revision of the document!
- [1] https://blog.getresponse.com/use-facebooks-new-video-features.html (FB video > YT video)
algorithm
- EdgeRank dropped in 2011, admitted in 2013 [3]
- Now called News Feed (Zuckerberg: personalized newspaper)
- NewsFeedFYI: https://newsroom.fb.com/news/category/news-feed-fyi/ [3]
- 10m video about News Feed: https://newsroom.fb.com/news/2016/04/news-feed-fyi-from-f8-how-news-feed-works/
video
- fb video orders of magnitued viac views ako link na yt video [1][2]
- add call to action at the end of video [1]
- Facebook’s new algorithm, favors content uploaded natively over links [2]
- The length that’s ideal for completion rates is 22 seconds [2]
time
- Highest traffic occurs mid-week between 1 to 3 pm. [5]
- Facebook post at 7pm will result in more clicks on average than posting at 8pm [5]
- On Thursdays and Fridays, engagement is 18% higher. [5]
- 75 percent of your Facebook post’s engagement will happen within the first five hours [6]
- full 75 percent of your post’s lifetime impressions are reached after just two and a half hours [6]
- 12-1PM Saturday & Sunday [7]
- 3-4PM Wednesday [7]
- 1-4PM Thursday & Friday [7]
trivia
- text only page content low reach [3]
- page tagging in page content inreases reach [3]
- lower reach with link in title (with a photo) [3]
- Pages that post full content rather than links to outside sources will gain an advantage [3]
gnd/fb_vanga.1479221670.txt.gz · Last modified: 2016/11/15 15:54 by gnd
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